{"Firm":"Miller Lite","Amount.Spent":50.1,"Returned.Impressions":32.1}
{"Firm":"Pepsi","Amount.Spent":74.1,"Returned.Impressions":99.6}
{"Firm":"Stroh's","Amount.Spent":19.3,"Returned.Impressions":11.7}
{"Firm":"Federal Express","Amount.Spent":22.9,"Returned.Impressions":21.9}
{"Firm":"Burger King","Amount.Spent":82.4,"Returned.Impressions":60.8}
{"Firm":"Coca-Cola","Amount.Spent":40.1,"Returned.Impressions":78.6}
{"Firm":"McDonald's","Amount.Spent":185.9,"Returned.Impressions":92.4}
{"Firm":"MCI","Amount.Spent":26.9,"Returned.Impressions":50.7}
{"Firm":"Diet Cola","Amount.Spent":20.4,"Returned.Impressions":21.4}
{"Firm":"Ford","Amount.Spent":166.2,"Returned.Impressions":40.1}
{"Firm":"Levi's","Amount.Spent":27,"Returned.Impressions":40.8}
{"Firm":"Bud Lite","Amount.Spent":45.6,"Returned.Impressions":10.4}
{"Firm":"ATT Bell","Amount.Spent":154.9,"Returned.Impressions":88.9}
{"Firm":"Calvin Klein","Amount.Spent":5,"Returned.Impressions":12}
{"Firm":"Wendy's","Amount.Spent":49.7,"Returned.Impressions":29.2}
{"Firm":"Polaroid","Amount.Spent":26.9,"Returned.Impressions":38}
{"Firm":"Shasta","Amount.Spent":5.7,"Returned.Impressions":10}
{"Firm":"Meow Mix","Amount.Spent":7.6,"Returned.Impressions":12.3}
{"Firm":"Oscar Meyer","Amount.Spent":9.2,"Returned.Impressions":23.4}
{"Firm":"Crest","Amount.Spent":32.4,"Returned.Impressions":71.1}
{"Firm":"Kibbles N Bits","Amount.Spent":6.1,"Returned.Impressions":4.4}